Our Services

Full service capabilities to better respond to your needs
We offer a complete range of research capabilities, including proven quantitative and qualitative methodologies and  techniques. We are at the leading edge of hybrid qual/quant solutions that can result in deeper target audience insights. Every research project is led by a highly experienced senior researcher and then stays in close touch with you throughout your project.

An acclaimed quantitative practice featuring deep expertise in established and emerging methodologies

The quantitative group applies statistical techniques including data mining, segmentation, forecasting and choice modeling, and builds user-friendly simulators for clients to run “what-if” scenarios.

Our qualitative experts apply proven techniques derived from psychology to every element of the qualitative context; including study structure, dialogue flow, follow-up prompts, respondent ideation and much more. The result is qualitative learning that gives you a profoundly deeper understanding of target needs and how your product or service might better satisfy them.

Our qualitative and quantitative practices are among the strongest in the industry – but what makes them even stronger is that they work together. That means seamless interaction among qual and quant experts from the beginning of your project and throughout the process – to deliver exactly the right solution for you.

We approach your project with an open mind, devising customized qualitative and quantitative methodologies for deeper insights and more actionable solutions. It Powers Your Strategy to help you Win Your Game.

Why Choose Us

      • We have a versatile research team with a broad expertise
      • Almost two decades of regional experience of the senior team
      • Mix of nationalities within the research team
      • On ground presence
      • Our experience & expertise combined with technology gets you results quicker
      • Robust controls in place to ensure quality data